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UX Writing - Why Great Content Matters?

What exactly is UX Writing and how does it differ from copywriting? What role do UX Writers play in teams? Why do companies need good quality UX content in their end products?

In this episode of the Smart City Navigators podcast, our guest Kalina Tyrkiel, Content Writer and UX Writing Coach, tells listeners about the day-to-day work of a content designer, what it is all about and what it can look like in different organizations. We'll also talk to Kalina about the reasons why companies should hire content designers and how good quality content impacts the growth of companies, as well as their products.

The keyword of this episode is... USABILITY! Let's go on a journey through the world of good content together!

Sit back, relax and listen!

About us:

Smart City Navigators is a podcast where we cover topics related to innovation, sustainability and technology. It is created for you by NaviParking, a tech startup whose mission is to use the latest technologies to make the smart city vision a reality and positively impact cities and their residents. We invite experts from a wide variety of fields, from law to UX design to trend analytics, to help the audience delve into the complex world of cities of the future and understand all the technological aspects touching the concept.

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